Unrivalled legend In off-road terrain.

what3words is standard in the head unit of all Mercedes-Benz cars. Watch the manifesto video here and a demo of what3words in a Mercedes vehicle here. The new G Class can go anywhere in style. As part of the launch Mercedes has asked us to create a digital billboard.

The brief was to create a digital billboard that speaks to potential buyers of the G Class. It should demonstrate the outstanding on and off road travel capabilities of the G Class with what3words navigation.

The billboard would be found in a high foot traffic location such as a shopping mall. Employ other technology in your response if you wish.

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